Titleist approached Spectas with a request to design uniquely-branded displays for dozens of premium on-course locations worldwide. Our photorealistic renderings were essential to ensure branding integrity before moving to the production phase.
Each display was manufactured from solid cherry wood with a custom finish chosen from 12 available stain swatches.
Each display featured either an etched or printed unique club-specific logo. Spectas created sales kits consisting of stain swatches and custom interactive order forms that were distributed the club reps to determine the best stain match and were submitted along with club logos.
Reception of the display has been universally positive. Pro shops love having a display customized to their specific location and appreciate the flexibility and close partnership Spectas showed with Titleist to deliver a winning solution.